Brazilian Blowout Report on Good Morning America
This morning (10/01/2010), Good Morning America aired a special report on the emerging issues surrounding the Brazilian Blowout and the possibility of it containing formaldehyde. Watch the video below, then please post your comments! This is an evolving story and we’ll be sure to report more as it unfolds, but we are keeping our fingers crossed that BB will emerge victorious as we truly believe in the product and love its’ results – as long as it is safe!
WATCH THE VIDEO:
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i am a black 29 woman and allways had my hair permed and i recently went to a natural look and found a product called kerastrait a spray on keratin treatment WOW ! i could not belive how it made my hair sliky and manageble i did have to use a flat iron but it was well worth it as it lasted a good month with only one treatment it comes in a 4 oz spray bottle and i only used maybe 1/2 oz i paid $49.99 with free shipping a good deal ! as i was told at a salon just one treatment on my hair would be $150.00 and i need to conserve $ so it wasa great deal i recommend this kerastrait.com
I Use the Blowout on my hair. I don’t even Iron it afterwards, and I achieve the most beautiful results on my own hair. I don’t even have to dry my hair afterwards and I just air dry it. As long as you use the products recommended by Brazilian blowout, it always looks great. It can feel dry when I don’t use them. I find that by using the products, my hair is so soft, shiny, and restored. I tell all my clients that they should use the recommended products because they are meant to work a a system on the hair. It’s true for all the manufactuer’s. I know that their is a controversy out there, but I use all the different keratin lines, and just protect myself and staff. We also use the Formaldehyde free one’s that restore the hair so beautifully. Yes it’s true that the formaldehyde free one’s don’t burn or cause any fumes. So people have a choice don’t they.
Hi Jessica,
Thank you for your reply. If you do have very bleached hair, the best one for your hair type is the formaldehyde free one, however the 2% one will work and straighten more, but it can leave it drier feeling. Your stylist can tell if your hair can take this or not. It is true that you cannot use a hot Iron at 450 degrees on bleached hair. The GHD Iron would work fine on your hair because it doesn’t reach that temperature, however keep in mind that the Brazilian keratin treatment is a limited temporary straightening that Smooths, Defrizzes, and restores your hair. Yes the formaldehyde ones of 2% and 4% will straighten more, and can dry the hair out more. Using a high 450 degree iron can damage your hair. If you read on in this blog about some of the reviews people are saying it’s because they did use the wrong type on their hair, and the heat played a big part in the procedure done. Most stylists think that you can use the blowout on everyone, however it plays a big part in the ironing portion as well. You can use the Blowout or Brazilian keratin treatments on anyone, however even in some cases, I don’t even Iron it, for instance my own hair. I prepare my hair and just comb it in and blow it out for restorative purposes, and it works great on me using the blowout. For you wanting staighter hair I would suggest going to a stronger 2% or even 4% treatment using lower heat to not damage your hair but receive the staightening benefits. The heat is meant to seal it on, and retard the molecule inside the hair, as well as repair it. Too high of heat on highly treated hair can cause severe heat damage. However by using a lower heat iron you can achieve the benefits. The product is cumulative so that means the more you do the keratins the straighter it will become over time. The Brazilian Blowout is fantastic for this, but I do caution you that it can leave your hair dry if not performed right, and you must use the Brazilian blowout after care products so your hair can feel soft and hydrated. All products are formulated to work with their manufactuer and should be used that way. I find Global and marcia teixiera to be one of the ones that will be effective at staightening and give you the most longevity on their 2% and 4%, with safe effective results. I can’t tell on a blog if your hair can take this, however Find someone who does this all the time and does a lot of them as well as knowledgeable on all the product lines. They are true Brazilian specialists and could tell by seeing your hair in a consultation if the 2% would work. My guess is that you would be fine. The ones I have performed have done very well.
Hi There! FINALLY someone who uses all of these keratin treatment products and can hopefully give me an unbiased answer. I am only considering the Global Keratin JuVenix product and have had the formaldehyde free version applied to my hair 1 week ago. The result – lovely soft hair that definitely has less frizz but it is just as curly as before (i’m guessing because it has ‘no’ formaldehyde). (I know I can’t expect straight hair but I expected some degree of less curly hair than before – even slightly).
I have bleached platinum blonde hair so my hair dresser told me I can only use the lightest fomula of Global keratin. I’m guessing the lightest formula is the formaldehyde free version??? Can you tell me if it is safe for me to use the 2% formaldehyde version on my bleached hair??? I want the result to last longer and be slightly straighter! Will the 2% version do this for me without ruining my hair? I am happy to wear the masks etc if it gives me softer, less curly hair for a little longer but I don’t want to risk my hair breaking off or anything.
Also, the hair dresser used a GHD straightener during the treatment. I’ve read that it needs to be 450 degrees farenheight for the treatment to work, which the GHD doesnt reach that temp. Could this be why it didn’t work as well? On the contrary, I have read that you shouldn’t use a straightener that hot on bleached hair, especially with the treatment in because it will burn it???
Basically, I’d like to go see someone to have the 2% global keratin done, do you think this will harm my bleached hair if the hairdresser just uses a normal GHD straightener so it’s not too blazing hot???
your help will be very very much appreciated as I can’t seem to get a straight answer out of anyone.
thanks!!
I love the treatment and when getting it done I always protect myself with a mask. The dangers are there, but as long as your protecting your lungs – you should be fine!
I had a BB performed a few months ago and it was one of the greatest things ever for me. For the first time in my life my hair was manageable and shiny. My hair dresser has decided not to perform any further BB until more studies and reports are available on the product itself. I am sad to know it may not be something safe for me to continue using.
FYI you get a higher amount of Formaldehyde than 0.00000000003% in boiling broccoli in your kitchen!
FOR ANYONES INFORMATION!!!
the salon in the good morning america video is NOT the brazilian blowout. I am a stylist and that is not what solution these stylists are applying the brazilian solution is white in color NOT PINKISH! and the BB is amazing anyone who has actually experienced it from a CERTIFIED stylist would know that. funny how clients WOMEN will hilite, bleach PERM or checmically straigthen their hair but are freaking about a FALSE test result. as when the products are tested they are not being tested in the manner in which they are used. not every product is the same just a different name and people should do their homework before freaking out over misinformation. Health canada retested 4 other times and found 0.0000000000003 % Formaldehyde which as soon as the heat of the blowdryer is applied it was gone. hmmmmmmmmmm overreacting must . I think so
I completely disagree with you in the matter of all the products being the same but with a different name. My husband is a chemist and I had him look at a few of the MSDS sheets that each company puts out and the contents are completely different. One company, Coppola, has ingredients in it that form an aldehyde molecule when combined with heat ect. (formaldaldehyde is a form of an aldehyde)
The other company has no such ingredient but does contain other ingredients that are not the best to be inhaling. So you have to do your research. There are some companies that are not truthful. My point, they are not all they same with a different name.
I have extremely kinky hair. I have had the Brazilian Blowout twice in the last 7 months. I love how my hair looks: smooth, shiney and manageble. I can even drip dry it and it looks decent although I often semi-drip dry it and finish it with a quick blow dry. I am so disappointed that it could be dangerous for your health. I am going to look into a different one-Keratine something or other..
DO NOT DO THIS!!! I had a brazilian blowout 4 days ago and my hair looks dead and the ends are fried. It looks awful.
For those of you concerned about formaldehyde Global Keratin does carry a Formaldehyde Free formula that I find to be very effective in smoothing, de-frizzing, and restoring the luster back into the hair. I use it on my clients, and I do find that it is greasier, you have to wait the 3 to 4 days. The good news is that there is no tearing, no harmful gases that I know of emitted and it comes in 3 different kinds (chocolate, Strawberry, Acai). Yes Global Keratin does have the other(formaldehyde) ones, however I do find that their FORMALDEHYDE FREE formulas to be free of all harmuful ingredients. Global claims to not have any in it either. Give it a try for those of you who do have concerns about the formaldehyde. We do use Brazilian Blowout, and it does make the clients tear alot, as well as the others that sontain formaldehyde or aldehydes. Global Keratin Formaldehyde free does not and the results are long lasting and fabulous.
I too am a Brazilian Keratin Specialist who uses all the keratins, and Japanese straightening treatments.
Alicia Bravo
Bravo Salon
Scottsdale, Arizona
@SteveTcherkezian
It’s worth noting that Keratin straightening products in Brazil are obliged to print a complete ingredients list on the packaging.
The use of Formaldehyde is also regulated much more tightly here, and it hasn’t been used in commercially available treatments for around 3 years.
So bizarrely enough, it’s America’s lack of regulation that’s at fault here, for allowing companies to sell products without submitting them for analysis or publishing the ingredients.
If you’re interested I put up a list of Formaldehyde-related chemicals that sometimes find their way into Keratin hair products, on my blog – brazilfabulous.com. Sorry, it’s way to long to paste in here…
Official advisory warning from Health Canada.
Advisory
2010-167
October 7, 2010
I had the Brazilian done 7 weeks ago..I am so sad that the company isn’t owning up quickly to what their formula contains. HOWEVER, if the FDA regulated the beauty industry more closely..like they should, this kind of thing may not be able to take place.
FDA, look into our make up, hair products, facial peels, cleansers, etc…YOU are supposed to protect us.
I’m glad i saw the video. i was thinking of getting it done tomorrow. I will wait until it’s truly clear if it’s F free.
The name “Brazilian Blowout” is just a “Trade Name” and clearly misleading and inadvertently mean something else!!!
FYI: Brazilian Blowout/BB, Brazilian Gloss, Brazilian Global Keratin, Marcia Teixeira Brazilian Keratin Treatment/BKT, INOAR Moroccan Treatment, Coppola Keratin Complex… Same thing: Different names: Different percent (%) formaldehyde).
Some of us work in chemical environment; colour, bleach, peroxide and hair straightening products such as, ammonium thigycolate, cysteamine hydrochloride, sodium and guanidine hydroxide. Let’s begin with MATTER. Webster dictionary defines matter as “anything that occupies space”. Matter is found in one of three forms: solid, liquid or gas. For instance, hair and skin is solids, while shampoos and conditioners are liquid. On the other hand, the hot air from a blow-dryer is made up of gases. Matter can change from one to another… because of energy, such as that of heat. For instance, an ice cube is a solid until heat is applied and it melts into liquid. The liquid when exposed to the energy of heat then evaporates into gas. All matters, whether solid, liquid or gas is composed of ELEMENTS, the building blocks of life. There are 106 elements, five of which are important to the study of of hair and skin. These five elements are: Carbon, Hydrogen, Oxygen, Nitrogen and Sulfur.
“Escova Progressiva” as it is known in Brazil – “Progressive Brushing”. Here in Canada it is known as “Brazilian Keratin Treatment”, or for short – BKT. Yes, the Brazilian Blowout may be “Made in Hollywood”, but the technology is born in Brazil, and NOT in Hollywood.
As far as treatment with heat and keratin, it can make damaged hair feel silky again, but as you know, nothing actually re-creates the hair fiber but fills in the damaged areas. In the wrong hands and with repeated applications, you will permanently damage the hair’s structure. The hair will gradually be straightened but rather lifeless. Take for example an enthusiastic amateur embarking on doing the Brazilian/BKT without any basic knowledge or experience, and combine this with a flat iron set at 235°C (450°F) – you have a recipe for disaster!
As with all Brazilian Keratin treatments, the companies are not very forthcoming with the technical information and the majorities of stylists believe everything the company tells them. I can first of all tell you I’m sure that the Brazilian Blowout is not just liquid keratin protein since such solutions would be impossible to make and the high concentration would react with formaldehyde. So as far as liquid keratin protein is concerned, I’m sure the levels are very low and that the effect of the product comes from ironing formaldehyde (1.8% – 12% formaldehyde; depending on which product),and not the pinch of keratin amino acids.
Hey, my name is Steve Tcherkezian. I am a REAL Specialist in the Brazilian BKT and Japanese TR Hair Straightening. I am in Thornhill (GTA Greater Toronto Area), I rent a chair and work independently out of a salon. I have been doing the Brazilian BKT for 3 + years. The average price I charge for the Brazilian BKT is $350 – $450. The average price I charge for the Japanese TR is $700 – $750. The cost could be more; depending on hair length and density or abundance of hair.
Steve Tcherkezian
Health Canada has issued an alert for this product. They found 12%.
Many people have tested your product in independent labs and it has always tested around 8% formaldehyde. The statement on your web site is not helping you.